Blue Bottle is known for taking the craft of coffee very, very seriously. We leaned into that hyper-particular reputation to prove that uncompromising standards can actually belong anywhere.

Meet Lord Notesworth and Joe Muggs

Lord Notesworth tastes jasmine, hibiscus, and apricot. Joe Muggs tastes… coffee.

Together, they’re the whole point: Blue Bottle Coffee is premium enough for the people who love the details, and welcoming enough for the people who don’t want homework with their latte.

Fast food convenience meets slow-drip pretension.
We smashed together the Golden Arches and Blue Bottle Coffee
to create the ultimate morning ritual.


Art Director | Logan Murray
Copywriter | Carson Brooke

AI Tools
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